JOYLI Nutrition — Supply Chain & Contract Manufacturing in China
CLIENT: JOYLI Nutrition — a US supplement brand offering highly bioavailable gummy vitamins through Amazon and Walmart.
TIMELINE: 2024
THE CHALLENGE:
JOYLI's production was concentrated in a single facility in Miami. The prevailing unit economics constrained the company's ability to scale, and several formulations required reworking. The objective was to transition to contract manufacturing in China while maintaining product quality — without an existing manufacturing network in the region.
WHAT AMBITIO PARTNERS DID:
Ambitio identified and vetted multiple contract manufacturing options in both the US and China, recruited a China-based team member to conduct regional research and identify ingredient suppliers, and sourced the gummy manufacturer that was ultimately awarded the contract.
THE APPROACH:
A structural decision of this magnitude warranted a multi-scenario evaluation. Ambitio Partners prepared a comprehensive comparison of costs, minimum order quantities, certifications, and lead times, enabling the founders to decide with full visibility — and then executed the transition with the selected partner.
THE OUTCOME:
The selected Chinese manufacturer is successfully producing for JOYLI today. The projected margin improvement across SKUs is in the range of 50–100% upon completion of the transition.
WHY IT MATTERS:
This engagement represents end-to-end supply chain execution: from sourcing and due diligence to on-the-ground recruitment and an operating production line.